All Episodes
Episodes
EP 18: A Different Framework for Goal Setting as a Coach
Hi coach! In this episode of The Coaching Edge, we’ll discuss the importance of goal setting and how it should be an ongoing practice. I emphasize the value of setting specific revenue goals for business success, and...
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EP 17: Basic SEO for Coaches with Keri Engel
Hi Coaches!
In this episode of The Coaching Edge, I talk with SEO and content specialist Keri Engel to discuss the basics of SEO for coaches. We’ll cover topics such as understanding SEO, creating content for SEO,...
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EP:16 Coaching Discovery Calls That Sell
In this episode of The Coaching Edge, I give specific pointers and actionable tactics for coaches to make their discovery or sales calls feel easier and more natural. I emphasize the importance of being comfortable...
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EP 15: My Unique Strategies for Beating Coach Burnout
In this episode of The Coaching Edge, we’ll talk about burnout prevention for coaches. I share my personal experience with burnout and how it led me to become a burnout coach. I emphasize the importance of outsourcing...
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EP 14: The Magic of Back-End Coaching Groups + Memberships
In this episode of The Coaching Edge, we’ll discuss the concept of back-end memberships as a way for coaches to create group coaching programs. Back-end memberships are small coaching groups sold to clients who have...
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EP 13: The Art of Effortless Coaching Sales with Becky Keen
Hi coaches!
Tune in to the latest episode of The Coaching Edge podcast, where I have a dynamic chat with the incredible Becky Keen, a Master Coach and sales expert. Becky and I explore the secrets to selling your...
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EP 12: Howdy Partner! A Practical Guide to Partnerships Between Coaches
Hey coaches, welcome back to another insightful episode of the Coaching Edge! In this edition, I dive into the world of coach collaborations, exploring key considerations before embarking on a joint coaching venture...
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EP 11: Mastering Content Creation: Top Mistakes and Game-Changing Tips
Welcome back to The Coaching Edge!
In this episode, I delve into the art of content creation and spill the beans on the top mistakes many coaches (me included!) unknowingly make. Whether you're crafting challenges,...
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EP 10: Get into Profit Sooner with guest April Stroink
In this episode of The Coaching Edge, I sat down with April Stroink, a Master Profit First Professional and Money Coach extraordinaire, to unravel the first steps to financial success for small businesses.
April and I...
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EP 9: Crafting Compelling Freebies: Boosting Opt-Ins and Building Trust
In this episode of The Coaching Edge, host Wendy McCallum delves into a crucial part of building your coaching business – offering high-value freebies. In an age where building genuine connections is key, Wendy...
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EP 8: YOU Are Your Brand: Building Trust as a Solopreneur Coach
In this episode, Wendy McCallum explores a fundamental truth: as a solopreneur coach, YOU are your brand. In an era where authenticity is key, Wendy breaks down the vital connection between personal trustworthiness...
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EP 7: Marketing Mindset Matters with Coach Christy Osborne
One thing that I find that coaches who are building a business continually misunderstand is the business of marketing. It can feel so overwhelming that we resist showing up in this part of our business. But here’s the...
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