The Coaching Edge: A Business Building Podcast

The Coaching Edge: A Business Building Podcast

Hosted by: Wendy McCallum

On The Coaching Edge: A Business Building Podcast, host Wendy McCallum provides coaches with bite-sized tips to help them build an aligned, profitable, and sustainable coaching business. Real coaches with real...

All Episodes

Episodes

EP 15: My Unique Strategies for Beating Coach Burnout

In this episode of The Coaching Edge, we’ll talk about burnout prevention for coaches. I share my personal experience with burnout and how it led me to become a burnout coach. I emphasize the importance of outsourcing...
View Episode

EP 14: The Magic of Back-End Coaching Groups + Memberships

In this episode of The Coaching Edge, we’ll discuss the concept of back-end memberships as a way for coaches to create group coaching programs. Back-end memberships are small coaching groups sold to clients who have...
View Episode

EP 13: The Art of Effortless Coaching Sales with Becky Keen

Hi coaches! Tune in to the latest episode of The Coaching Edge podcast, where I have a dynamic chat with the incredible Becky Keen, a Master Coach and sales expert. Becky and I explore the secrets to selling your...
View Episode

EP 12: Howdy Partner! A Practical Guide to Partnerships Between Coaches

Hey coaches, welcome back to another insightful episode of the Coaching Edge! In this edition, I dive into the world of coach collaborations, exploring key considerations before embarking on a joint coaching venture...
View Episode

EP 11: Mastering Content Creation: Top Mistakes and Game-Changing Tips

Welcome back to The Coaching Edge! In this episode, I delve into the art of content creation and spill the beans on the top mistakes many coaches (me included!) unknowingly make. Whether you're crafting challenges,...
View Episode

EP 10: Get into Profit Sooner with guest April Stroink

In this episode of The Coaching Edge, I sat down with April Stroink, a Master Profit First Professional and Money Coach extraordinaire, to unravel the first steps to financial success for small businesses. April and I...
View Episode

EP 9: Crafting Compelling Freebies: Boosting Opt-Ins and Building Trust

In this episode of The Coaching Edge, host Wendy McCallum delves into a crucial part of building your coaching business – offering high-value freebies. In an age where building genuine connections is key, Wendy...
View Episode

EP 8: YOU Are Your Brand: Building Trust as a Solopreneur Coach

In this episode, Wendy McCallum explores a fundamental truth: as a solopreneur coach, YOU are your brand. In an era where authenticity is key, Wendy breaks down the vital connection between personal trustworthiness...
View Episode

EP 7: Marketing Mindset Matters with Coach Christy Osborne

One thing that I find that coaches who are building a business continually misunderstand is the business of marketing. It can feel so overwhelming that we resist showing up in this part of our business. But here’s the...
View Episode

EP 6: The Write Path: Navigating the Publishing World as a Coach with Emily Lynn Paulson

In this episode of Coaching Edge, I’m joined by Emily Lynn Paulson, a Coach and two-time author with valuable insights into the world of publishing. Emily shares the three key things she wished she'd known before...
View Episode

EP 5: The Price is Right: Pricing Lessons with Coach Christy Osborne

Pricing your offer: This is a topic that will make any coach squirm-and for good reason. You’ve probably asked yourself- “who am I to charge that much?”. We all have. But staying stuck here too long will absolutely...
View Episode

EP 4: The Importance of Small Talk with Coaching Clients

In my BBB business-building community for coaches, I recently had a member who was considering creating a package of 30-minute coaching sessions. She believed if she could cut the small talk, the sessions could be...
View Episode
Close

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.